Model cheekbones, dimples and dark circles: the weirdest TikTok beauty trends ever

From 'model cheekbones' to 'crying makeup', all the new beauty trends that have gone viral on TikTok.

In the beginning it was just fake freckles, but today there are so many TikTok beauty trends. On the social networking site, it is not unusual to find make-up tutorials that teach how to create dark circles under the eyes, 'sad effect' make-up or even how to achieve model-like hollow cheekbones using contouring alone.

TikTok beauty trend: model cheekbones

What do Bella Hadid, Emily Ratajkowski and Kendal Jenner have in common? High, well-pronounced cheekbones. If you don't want to resort to aesthetic medicine, you can try following this beauty tutorial that has already become a real trend on TikTok, so much so that it has generated more than 173 million views.

This is a new contouring technique: it was user @sarahssuperspa who first showed this beauty hack that immediately went viral.

As we learn from the video, all you need is a contouring stick and a large blending brush. All you have to do is apply the product under the cheekbone, go down vertically towards the jawline and then outline the lower part of the cheekbone, creating a sort of trapezium.

At this point all you have to do is blend to create the shading and lift - at least optically - the cheekbones.

Dark circles: how to create them with make-up

After years of trying to disguise dark circles under the eyes with concealer, Gen Z is changing the rules: creating a make-up tutorial to give the eyes a tired, flushed look.

The dark circles trend puts the focus on the eyes, but not by brightening and lifting them, but by creating the typical dark circles effect with make-up.

The first user to launch this trend was @sarathefreeelf, gaining 1.3 million views. In the video, the make-up artist applies what looks like a lipstick pencil in a red-brown colour under the eyes. By then blurring downwards with her finger, she obtains the dark circles. Simple and (apparently) trendy!

"Crying Makeup"

Another TikTok beauty trend that is all the rage is to recreate the post-crying effect through make-up: complete with swollen lips, shiny eyes and a slightly red nose.

The "Crying Makeup" is defined by a few details: first of all the lips, which are made up with an opaque lipstick and then smudged, creating a blurred and smudged look.

On the eyes and cheeks it is best to use the same colour: a light pink well blended applied with a soft brush on eyelids, cheeks and also under the nose. Finally, as far as the skin is concerned, the technique to recreate this look is to apply a veil of transparent lip gloss under the lower lash line, on the mobile eyelid and under the nose, which will give the look a sad look.

Fake dimples, the latest beauty trend at TikTok

Today, dimples can also be reproduced on the face. It doesn't matter if, by nature, you don't have them.

This physical feature has become a beauty obsession. And the tutorials that recreate them have generated no less than 37 million views on TikTok.

Making dimples seems simple enough: you first need to use a concealer darker than your skin tone and draw two small curved lines on the sides of your mouth, then blend them in well with a brush. Fake dimples - like model cheekbones - are nothing more than playing with light and shadow using the contouring technique.

Finally, the effect can be accentuated even more by using a dark brown lip liner for an even more natural result.